64 per cent would value hearing about speakers and themes matching their interests. The figure is 68 per cent among under-35s and 60 per cent among over-55s, but ranges from 53 per cent to 77 per cent by tradition.
Sixty-four per cent of respondents say they would value hearing occasionally about speakers, themes or content matching their interests.
Across age bands that figure is fairly flat: 68 per cent among under-35s, 69 per cent among 35 to 54s and 60 per cent among those aged 55 and over. If anything the appetite is slightly lower in the oldest group.
Church tradition separates the answers far more sharply. Interest runs at 77 per cent among Evangelical and Pentecostal respondents and 70 per cent among Baptist respondents, against 56 per cent among Protestant and Reformed respondents and 53 per cent among Catholic respondents. A spread of twenty-four points, against nine across age.
The same pattern appears elsewhere in the survey. Speakers and conferences are named as a place people look for guidance by 25 per cent of respondents overall, again with wide variation by tradition and almost none by age.
For anyone building a speaker programme, the useful conclusion is that this is not a category with a demographic expiry date. It is a category concentrated in particular traditions, and the relevant planning question is which audience a given speaker actually reaches rather than which generation.
The report sets out both questions by tradition and by age, with the bases for each group.
Source: European Christian Media Survey 2026